About Our Brand

The Butcher’s Market was founded in 2015 with the goal of bringing a premium butchery experience to largely underserved communities. Having planted its roots in the Mitchells Plain area, the brand has since grown to 6 stores, serving Tokai, Eerste River, Muizenberg, Somerset and Brackenfell communities.
Who are we

About Our Owner

The Butcher’s Market was founded by businessman and entrepreneur, Abbas Sonday, in 2015. Raised and trained in a butcher environment by his dad, Mohammed Shafie Sonday, since the late 80’s, he is armed with the knowledge of over 30 years of production and retail experience, and he identified a gap in the market for fully halal butcheries that have a strong emphasis on quality, affordability and impeccable service, in ALL communities – and that’s how the TBM (The Butchers Market) brand was born – with a vision to supply only the best, to everyone!


About Our Stores

The Butcher’s Market has rapidly expanded to 6 stores in 6 years and perfectly located in the following locations – Mitchel’s Plain, Tokai, Eerste River, Capricorn Square, Somerset West and Brackenfell. We
place a huge emphasis on hygiene and housekeeping, which only
enhances the shopping experience. Our highly trained staff is always
ready to provide expert advice on meat cuts, and the added convenience of secure parking within shopping centres ensures that your shopping experience with us is both effortless and enjoyable!
Distribution center

About Our Distribution Centre

In 2021 a state of the art Distribution Centre and production facility was established as a central supply hub and head office.
With plans to expand our geographical footprint in future, our Distribution Centre aims to expand accordingly into an established producer within the industry.
Supplying 300 tons of lamb, beef and chicken a month to our 7 retail stores as well as restaurants and food services. Our accreditation allows us full traceability from the farm to the fork.
With a track record of supplying large businesses and organizations, our expertise is evident.


About Our Partnership

PARTNERSHIP PHILOSOPHYAt The Butchers Market: We align ourselves with abattoirs/ facilities that are ISO & ZA approved- which secures that all our meat is fully halaal & sustainably raised. With loyalty, Integrity & service excellence as its guiding principle we take pride in serving only the best lamb & Beef for you!


About Our Shared Value Approach

  1. Farmers: Our livestock gets sourced from ISO & ZA approved facilities, which secures that all our meet is fully halaal & sustainably raised- while simultaneously upskilling emerging black farmers across SA.
  2. Upskilling staff: At TBM, we make it our priority to upskill people in our local communities. The TBM group has a staff compliment of 300 and more than 90% of our 40 strong management team has worked themselves through the ranks successfully and are now the custodians of their own stores.
  3. Our stores: Offering disadvantaged communities, high end quality, services & products.
  4. The key element to our shared value approach is that everyone grows within the organisation. With that being said, all management has the opportunity to be included in profit sharing

About Our Supply Chain

Our Brand Associates